Seattle, WA

    Fractional CMO in Seattle

    Seattle's cloud, software and commerce companies need marketing leadership that can keep pace with technical products and demanding buyers. Scott provides it as a fractional CMO, working remotely with your leadership team.

    Scott Hashisaki has spent more than two decades leading marketing for brands including SAP, Intel, Motorola, Adobe, Salesforce and Meta. He works with leadership teams as a fractional CMO — an embedded executive who owns strategy and accountability, not an outside advisor.

    Cloud, enterprise software and commerce

    The Seattle area is shaped by cloud computing, enterprise software and e-commerce, with Amazon and Microsoft anchoring a large ecosystem of startups, partners and suppliers. Many of those companies sell into or alongside the big platforms and need sharp positioning, partner marketing and pipeline discipline.

    Who Scott works with in Seattle

    • Cloud and B2B SaaS companies
    • Platform partners and marketplace sellers
    • E-commerce and consumer brands
    • Growth-stage startups between marketing leaders

    What a fractional CMO does for Seattle companies

    • Sets the marketing strategy and go-to-market priorities, and owns them at the leadership table
    • Builds the revenue architecture that connects spend to pipeline and booked revenue
    • Directs agencies, freelancers and in-house staff under one plan, with clear accountability
    • Puts budget, KPI and reporting governance in place so leadership can see what is working

    How engagements work

    Every engagement starts with a diagnostic of your current marketing, then moves into a prioritized plan and ongoing executive leadership. Scope is set to your stage and needs.

    Strategy plus execution

    Scott is also the founder of Minding Your Media, a Phoenix-based, AI-powered digital marketing agency. When a strategy needs hands-on execution — SEO, paid media or web — Minding Your Media can support it, under the same leadership.

    Frequently asked questions

    Can you work with a Seattle team remotely?

    Yes. Engagements run on a regular remote operating cadence with your leadership team, internal staff and vendors.

    What does the first phase of an engagement look like?

    It starts with a diagnostic of your current marketing — strategy, spend, vendors, data and team — followed by a prioritized plan Scott then leads.

    Ready to talk about marketing leadership in Seattle?

    Let's discuss your growth challenges and determine if fractional leadership is the right fit.

    Learn more about Scott →