Fractional CMO in Las Vegas
Las Vegas businesses compete for attention on a global stage. Scott brings fractional executive marketing leadership — including hospitality and luxury-brand experience — to Las Vegas leadership teams.
Scott Hashisaki has spent more than two decades leading marketing for brands including SAP, Intel, Motorola, Adobe, Salesforce and Meta. He works with leadership teams as a fractional CMO — an embedded executive who owns strategy and accountability, not an outside advisor.
Hospitality, entertainment and a diversifying economy
Las Vegas is defined by hospitality, gaming, entertainment and one of the country's largest convention and trade-show markets, with a growing base of professional sports, technology and logistics businesses. Marketing here has to drive demand in a crowded, experience-driven market.
Who Scott works with in Las Vegas
- Hospitality, gaming and entertainment businesses
- Event, convention and trade-show companies
- Multi-location and service businesses
- B2B and technology companies
What a fractional CMO does for Las Vegas companies
- Sets the marketing strategy and go-to-market priorities, and owns them at the leadership table
- Builds the revenue architecture that connects spend to pipeline and booked revenue
- Directs agencies, freelancers and in-house staff under one plan, with clear accountability
- Puts budget, KPI and reporting governance in place so leadership can see what is working
How engagements work
Every engagement starts with a diagnostic of your current marketing, then moves into a prioritized plan and ongoing executive leadership. Scope is set to your stage and needs.
Strategy plus execution
Scott is also the founder of Minding Your Media, a Phoenix-based, AI-powered digital marketing agency. When a strategy needs hands-on execution — SEO, paid media or web — Minding Your Media can support it, under the same leadership.
Frequently asked questions
Do you have hospitality marketing experience?
Yes. Scott's background includes premium hospitality and luxury brands such as The Ritz-Carlton and Montblanc, alongside enterprise technology.
Can a fractional CMO help a multi-location business?
Yes. Aligning marketing, vendors and measurement across multiple locations is a core fractional CMO use case.
Other Western US markets
- Fractional CMO in Phoenix, AZ
- Fractional CMO in Scottsdale, AZ
- Fractional CMO in Los Angeles, CA
- Fractional CMO in San Francisco, CA
- Fractional CMO in San Diego, CA
- Fractional CMO in San Jose & Silicon Valley, CA
- Fractional CMO in Seattle, WA
- Fractional CMO in Portland, OR
- Fractional CMO in Denver, CO
- Fractional CMO in Salt Lake City, UT
- All locations