Fractional CMO in Phoenix
Phoenix is home base. Scott works with growing Valley companies that need executive marketing leadership — strategy, revenue architecture and vendor accountability — without carrying a full-time CMO.
Scott Hashisaki has spent more than two decades leading marketing for brands including SAP, Intel, Motorola, Adobe, Salesforce and Meta. He works with leadership teams as a fractional CMO — an embedded executive who owns strategy and accountability, not an outside advisor.
Marketing leadership for a fast-growing Valley
The Phoenix metro has become one of the country's most active markets for advanced manufacturing, healthcare and business services, with major semiconductor investment in the north Valley and a deep base of regional and national operations teams. Companies scaling here often outgrow ad-hoc marketing before they are ready for a full-time CMO. That gap is where a fractional CMO fits.
Who Scott works with in Phoenix
- B2B and SaaS companies headquartered in the Valley
- Healthcare and health-tech organizations
- Multi-location professional-services firms
- PE-backed and founder-led companies preparing to scale
What a fractional CMO does for Phoenix companies
- Sets the marketing strategy and go-to-market priorities, and owns them at the leadership table
- Builds the revenue architecture that connects spend to pipeline and booked revenue
- Directs agencies, freelancers and in-house staff under one plan, with clear accountability
- Puts budget, KPI and reporting governance in place so leadership can see what is working
How engagements work
Every engagement starts with a diagnostic of your current marketing, then moves into a prioritized plan and ongoing executive leadership. Scope is set to your stage and needs.
Strategy plus execution
Scott is also the founder of Minding Your Media, a Phoenix-based, AI-powered digital marketing agency. When a strategy needs hands-on execution — SEO, paid media or web — Minding Your Media can support it, under the same leadership.
Frequently asked questions
Do you work with Phoenix companies in person?
Yes. Scott is based in North Phoenix, so Valley clients can combine remote work with in-person working sessions when the engagement calls for it.
What size companies are a fit for a fractional CMO in Phoenix?
Typically growth-stage companies that have real marketing spend and vendors in place but no executive owning strategy and results. A short strategy call is the fastest way to confirm fit.
Other Western US markets
- Fractional CMO in Scottsdale, AZ
- Fractional CMO in Los Angeles, CA
- Fractional CMO in San Francisco, CA
- Fractional CMO in San Diego, CA
- Fractional CMO in San Jose & Silicon Valley, CA
- Fractional CMO in Seattle, WA
- Fractional CMO in Portland, OR
- Fractional CMO in Denver, CO
- Fractional CMO in Salt Lake City, UT
- Fractional CMO in Las Vegas, NV
- All locations